Do you have a Facebook page for your business?
Do you have an Instagram account for your business?
Do you post consistently (at least twice per week).
Have you ever used paid advertising on Facebook, Instagram or Google for your business?
Do you know how to create custom branded artwork for your social media channels?
Does your brand have a unified look or style online?
Does your brand have a specific voice online, and a special way to talk with and interact with your customers?
Do you know how to pre-schedule posts for Instagram and or Facebook?
Do you have an email list?
Do you have a website or other online location you can send clients to get the information they need and make more sales?
How do you showcase your business, brand, services, products etc online?
Do you have a strategy for dealing with negative feedback or comments online?
Are you collecting positive reviews from your clients after you complete projects or sales? (This should be part of the off-boarding process)
Do you have specific sales goals for your business linked to your digital marketing activities?
I’ve researched who my target audience is and know everything about them. True or false.
I understand what my offer is and highlight the benefits of my products/services not just the features.
I offer a freebie to collect leads.
I have a method to grow my email list daily.
I show up to my audience consistently.
I always use a call-to-action when sharing content.
People like and comment on my posts.
I have a strategy to lead perspective buyers through the buyers journey.
My content gets people interested in my products/services and entices them to buy now!